Technical health
Crawlability, indexing, internal links, page speed, mobile experience and metadata.
SEO AUDITS
Know what to fix first.
A good audit turns a long issue list into a manageable plan. We connect findings to your goals, explain what matters, and separate urgent fixes from longer-term opportunities.
START HERE
What should you receive from an SEO audit?
An actionable SEO audit identifies specific problems, shows affected URLs and explains what to do next. Ask for priorities, dependencies, implementation ownership and success checks—not just a score or a spreadsheet of warnings.
A STRONGER SEARCH FOUNDATION
What this work covers
A focused set of improvements, chosen for your market and your business.
Content and intent
Whether key pages answer the questions people search for, show real expertise and give visitors a clear next step.
Local presence
Business profile completeness, service-area clarity, review workflows and consistency across important listings.
What we need to scope the review
Start with the public website, the business model and the locations you really serve. Existing Search Console and analytics data can make the review more useful when you authorize access. Account access should use the provider’s invitation controls; you should retain account ownership.
- List priority services and the types of enquiries you want.
- Explain recent redesigns, domain changes or unexpected traffic changes.
- Identify who can edit the website and approve business claims.
- Agree whether implementation and verification are included in the audit scope.
| Finding | Why it matters | How to verify the fix |
|---|---|---|
| Service page cannot be reached | Customers and crawlers cannot access the offer | The intended URL returns 200 and contains the expected service content |
| Several pages target the same service | Visitors and internal links are split across overlapping pages | Each page has a distinct purpose, or duplicates have a relevant redirect |
| Enquiry link fails on mobile | Interested visitors cannot take the next step | A person can reach the contact method and complete the intended action |
| Wrong canonical destination | Search engines receive conflicting URL signals | Canonical, internal links and sitemap agree on the preferred URL |
GOOD QUESTIONS
What businesses ask us
Will an audit improve rankings by itself?
An audit identifies issues and opportunities. Results depend on implementing changes and on many external factors, including competitors and search engine systems.
EXPLORE THE SITE
Find the right starting point.
LET’S MAKE THE NEXT STEP CLEAR
Tell Flor what you’re trying to grow.
Get a practical conversation about your search visibility, your service area and what to tackle first.